SEO PowerSuite Software Features
SEO PowerSuite is comprised of four major elements that allow you to tackle different aspects of your marketing strategy.
Rank Checker – As the name of this program implies, this is a tool that automatically checks your page rank on many of the major search engines, giving you in-depth results and saving you valuable time.
Website Auditor – This is an incredibly handy tool to have and is included in the SEO PowerSuite tool set. The website auditor basically does research on your website to see how “search engine friendly” your layout, tags, titles, and keyword content are. It will provide information on how to improve the keyword density on your site to optimize your page rank. It will also provide similar information about your competition, allowing you to stay ahead of the curve.
SEO Spyglass – This powerful tool does research on your competition – especially those with a higher page rank that your site – to provide you with “insider” information on how the competition is running their marketing campaign. This tool will give you information on page rank, keywords, and keyword density as well as the number of backlinks your competitors have.
Link Assistant – The SEO Spyglass will show you areas where you can improve, such as an increase in backlinks to your website. Link Assistant is the tool that turns this into reality. A link-building tool, Link Assistant will help you build a “link exchange page” where you can list a set of links to partners who have agreed to link to you on your site as well. This is a mutually beneficial relationship between two companies and is an excellent way to up your backlinks.
Advantages and Disadvantages of SEO PowerSuite
Most people are highly satisfied with the SEO PowerSuite tool set. This comprehensive suite of tools makes all the major and vitally important aspects of SEO marketing easy to create, implement, and manage.
A complaint that some have is that there is no article submission feature included in the suite of software. It also does not support the pay per click (PPC) marketing model so if this is the where the majority of your funds are dedicated, this may not be the product for you.
Overall, satisfaction with the SEO PowerSuite of tools has been impressive. Many have used SEO PowerSuite to successfully optimize their websites, keywords, and backlinks to drive more targeted, relevant traffic to their site. The more targeted and relevant your content is, the more likely it is that this traffic will translate into more customers, thus increasing your bottom line. When you want to get the most out of your marketing campaigns, SEO PowerSuite gives you all the tools you need to implement a targeted, efficient, and highly successful campaign.